TVC Producciones, the advertising agency was hired to head the Mayoral Campaign for Cesar Trejo Vazquez. The two designer team consisted of myself and another designer. To handle such a comprehensive campaign meant maximum team work. At the end of the campaign, the Political Party called our campaign one of the best in all of Mexico. We read the book "Designing Obama" for inspiration that lead to our blueprint.
PRINT DESIGN &
BRANDING
The campaign was split between myself and my fellow designer to coordinate the brand with all the marketing material and branding that was created.
CANDIDATE
SHIRT
GIVEAWAY
This shirt was a giveaway that was distributed during the campaign walks to voters. It was a way for the public to show support for our candidate.
POLITICAL
PHOTOGRAPHER
I became the official campaign photographer. In political campaigns, in Mexico, the candidate do campaign walks through all the districts of the city and meet with the voters. I would follow and take candid photos of real interaction. The photos would be used in newspapers and social media.
CAMPAIGN
VIDEO
Near the end of the campaign, this video was made by myself and my fellow designer. Basing around a speech the candidate made for radio, we took some of the more compelling photos from the walks and created this for social media.